HOLMES STRUCTURES MARKET RESEARCH
National structural engineering firm Holmes Structures was considering an expansion into a new geographic region but needed more than just their “gut” in order to decide where to root themselves. Considering several options in the Pacific Northwest, real data was needed to decide between such booming urban market options for this new regional office as Vancouver, Portland, or Seattle.
Working as a consultant to the Cameron MaCallister group, the Curated Communications team helped develop a thorough research package to help the firm in evaluating these location options. We collected data such as populations trends, economic insights into the markets’ prosperity, industry insights into those leading commercial construction needs in each market, historical construction spending, and predictions for future years ahead. This data was then presented to the Holmes team for their consideration, before the firm ultimately decided to open offices in both Portland and Seattle.